Landscaping splits into two business lines with fundamentally different economics: installation (high-ticket one-time projects) and maintenance (lower-ticket recurring visits that build predictable monthly revenue). The best landscaping contractors acquire installation customers through inbound calls and convert satisfied customers to recurring maintenance. Exclusive installation leads carry the highest immediate value; maintenance conversion creates the long-term base.
Minnesota is an active market for landscaping services, shaped by extreme winters create strong heating, roofing (ice dams), and insulation demand; compressed outdoor season May-September. Twin Cities metro has consistent home renovation demand; extreme weather creates year-round emergency service call volume. Major landscaping markets in Minnesota include Minneapolis, Saint Paul, Rochester, Duluth, and Bloomington. Demand is May-September for outdoor trades; winter for heating, insulation, and roofing emergency calls. RankLocal delivers exclusive landscaping leads in Minnesota as inbound phone calls -- you pay only for qualified calls over 60 seconds from within your Minnesota service area. Average call cost: $35-80 per qualified call. Close rate on exclusive calls: 25-40%.